The Flat Label Full Dry Peel Coupons entire top layer label is the redeemable portion of the label. Dry Peel Labels are multi-ply labels that adhere directly to products and when it’s peeled off to redeem the coupon no adhesive residue remains. The Flat Label Full Dry Peel Coupon is removable, which allows customers to instantly redeem the coupon. Instant Redeem Coupons (IRC) drive sales by offering value and incentive. Encourage repeat purchases or cross promote other brands, all while setting your product apart from those competitors.