VIVA VIKTORIA: Kick-Off & Climb – BRLO Celebrates with a Limited Edition

Berlin is cheering – the FC Viktoria Berlin women’s team is moving up! After years of bold ambition and relentless drive, the team has secured promotion to the 2. Bundesliga – a true milestone in their mission to change the game. To mark this incredible achievement, BRLO is releasing a brand new special edition of its VICTORY beer – loud, bold and confident.
“Here to Change the Game”
This isn’t just a slogan – it’s a shared mission. Since 2022, BRLO has stood proudly alongside FC Viktoria Berlin, supporting their vision to sustainably reshape women’s football in Germany. Under the leadership of six inspiring female founders, the club continues to challenge stereotypes and push boundaries – with independence, entrepreneurial spirit, and empowerment at the core. A perfect match.
25 Players – 25 Designs – 1 Team
With the help of CCL Label, BRLO is once again showing what fast, smart, and eye-catching promotion can look like:
- Goal: Unique label designs for the team’s promotion – fast, personal and full of emotion
- Solution: Digital printing technology delivering 25 one-of-a-kind labels, each featuring a different player
- Result: Ultra-fast turnaround, standout shelf presence, and a collector’s edition that fans can’t resist
To top it all off, BRLO and Viktoria Berlin hosted an exclusive celebration to honour the team’s historic promotion. With the limited non-alcoholic VIVA VIKTORIA edition, now available, everyone lucky enough to get their hands on one can join in the celebration.

June 2025