Lower Temperature Bottle Washing Unlocks Measurable Savings for Returnable Schemes
Reducing environmental impact in returnable systems is a clear priority for beverage brands, especially in light of evolving regulatory frameworks such as the EU’s Packaging and Packaging Waste Regulation (PPWR). Improving resource efficiency across the value chain is no longer optional, it is a requirement.
New insights now confirm that even small adjustments in the washing process can deliver measurable results.
A reduction of just 10°C in bottle washer temperature enables estimated energy savings of 10% and freshwater savings of 5%. This creates a tangible opportunity to improve sustainability metrics without compromising operational performance.
At CCL Label, we support this shift with our Low Temperature WashOff solution, originally developed for refillable PET bottles. Building on this proven technology, we can now confirm that WashOff for returnable glass bottles has also been successfully tested for lower washing temperatures and the label does what it is supposed to do – it detaches.
Proven technology. Expanded potential.
WashOff labels have been engineered to detach cleanly in standard industrial washing processes, often requiring no changes at all to existing infrastructure.
With removal based purely on water temperature, brands benefit from a process that is both efficient and environmentally responsible.
WashOff delivers:
- Reduced energy consumption
- No need for additional chemicals for the label removal
- Clean separation without contamination of the washing bath
- Easy extraction of washed off labels from washer
These advantages not only support sustainability targets, but also contribute to improved operational efficiency and water stewardship.
Supporting PPWR goals with measurable impact
PPWR places a strong focus on waste reduction, reuse systems and improved resource efficiency. Returnable packaging is a key pillar of this transition, but its environmental performance depends heavily on the efficiency of processes such as bottle washing.
With WashOff and Low Temperature WashOff, we support brands in optimising these processes. They enable our customers to take practical, measurable steps towards meeting future regulatory requirements, while maintaining performance and product quality.
One solution. Multiple substrates.
What started as a solution for refillable PET is now extending its value to glass. This means brands can standardise their approach across packaging types, while achieving consistent performance and sustainability gains.
Together, we enable you to optimise your returnable systems with label solutions that combine:
- Premium shelf impact
- Reliable performance during application, on shelf and return
- Measurable environmental benefits
Small change. Significant difference.
Lowering washing temperatures may seem like a minor adjustment. In reality, it is a strategic lever to reduce resource consumption at scale.With WashOff and Low Temperature WashOff, we support you in making that transition seamlessly.
14th April 2026
