CCL Industries Corp. 161 Worcester Road Suite 603 Framingham, MA 01701 U.S.A.

A Witch a Dragon & Me – Handcrafted Premium Spirits

A Witch a Dragon & Me is not a group of fairy tale authors but a group of friends pursuing a dream. The four wanted to create their own premium spirits – and so they did.
A Witch a Dragon & Me - Handcrafted Premium Spirits

A Witch a Dragon & Me – Handcrafted Premium Spirits

A Witch a Dragon & Me is not a group of fairy tale authors but a group of friends pursuing a dream. The four wanted to create their own premium spirits – and so they did.
To create something out of the ordinary they started from the traditional and combined it with their own ideas. The Muscatel Gin is the perfect example: While maintaining the traditional juniper taste, it is refined with muscatel wine and orange peel. It might seem an unusual choice at first but the infusion makes the Muscatel Gin a creation with personality and regional connection, as it originates from one of the wine areas of Germany.
A Witch a Dragon & Me - Handcrafted Premium SpiritsAnother A Witch a Dragon & Me-creation is a premium vodka “without hocus-pocus”. It was named after janitor Harald Schatz who was (and still is) a central figure, inspiration and constant help for the young company.
To find the fitting decoration reflecting the quality and identity A Witch a Dragon & Me turned to CCL Label. The printing plant in Trittenheim is specialised in wine and spirits labels and offers expertise on self-adhesive paper labels, premium substrates, embellishments and digital printing.
The labels for A Witch a Dragon & Me are made with strongly structured uncoated paper, which is often difficult to print on digitally. Nevertheless, thanks to CCL’s technical expertise and special adjustments the labels could be created both cost and time effectively.
Besides their carefully selected substrates the labels underline the premium quality of the products due to embellishments such as embossing and high-build gloss varnish. Additionally, variable data printing allows numeration indicating year, batch and bottle number to make each product more personal.