BELUGA GROUP, the largest Russian alcohol company, continues to expand its portfolio of non-vodka brands. The acquisition of Golubitskoe Estate winery in Taman in 2018 opens new horizons for the group – production of premium wine from its own grapes. Still wines under the Golubitskoe Estate brand cover two categories: classic and reserve. The winery’s main focus is classic sparkling wines under Tête de Cheval brand, which are made using the traditional Champagne method.
To make sure the premium nature of the products is highlighted on the shelf, BELUGA GROUP turned to long-term supplier CCL Kontur to produce stunning decorations!
The Golubitskoe Estate wines are produced using the most up-to-date technology known as “cold process bottling”. Although it helps preserve the taste and natural properties of the beverage it entails condensation on the bottle, which creates the need for water resistant materials for both front and back labels. Packaging specialists at CCL Kontur have selected materials with particular care and opted for special wine papers of the highest quality that are resistant even to water and ice.
The dove and the year on the white label of the classic range are embellished with hot foil stamping technology. Even the finest lines look exquisite, standing out from the plain background while simultaneously lending a touch of elegance to the whole label.
Special water resistant black material has been chosen to decorate the bottles of the reserve range. This material has been additionally tinted to perfectly resonate with the dark color of the bottle.
The design adaptation team at CCL Kontur has demonstrated their expertise by selecting foils of golden and copper colours that create a lovely tactile pattern in the centre of the label. The delicate “lace” surrounding the pattern is printed with special ink that creates a relief effect while not disrupting the flatness of the material.
The white letters on the black label deserve particular attention: a unique printing technology made it possible to achieve maximum opacity of the matt white ink that contrasts with the black background. Minor design elements – such as small letters on the bottom area of the label – are realised with maximum sharpness.
CCL Kontur has completely fulfilled the client’s challenging task of manufacturing a refined good-quality label for the Golubitskoe Estate premium wines.